Designing a website for your business is only half the job done. The other half applies to utilizing digital marketing to promote your business online and ensure that it gets the attention it deserves. We can work together to create a marketing strategy for your brand and business with the sole purpose of boosting your sales
Are you on Google? Check here how you can drive traffic to your local store.
inbound digital marketing at saucomedia
Why Online Marketing is a Must

Nowadays, customers are in charge of the buying process – they have resources to conduct research, compare options, share what they have found and ask for recommendations, all digitally.

Digital Marketing is all about promoting your business online using a variety of channels: through search enginessocial, video, e-mail, and display. Prospect clients live across these channels and our company can help you to be present at the right moment to capture these prospects and convert them into your customers.

As a business, your company needs to stand out in the available channels for your industry; people chasing deals, scanning barcodes, getting promo discounts, etc. There are endless amounts of possible interactions available to potential customers!

digital marketing fundamentals

Online marketing is the art and science of selling products and/or services over digital networks, such as the internet and mobile phone networks. It involves finding the right online marketing mix of strategies that appeal to your target market and will actually translate into sales.

SEARCH ENGINE OPTIMIZATION

Search engine optimization is all about impacting how visible your website is in a search engine’s organic results; we consider search engines such as Google and Bing. We make changes to your site’s technical setup, as well as the content on the page in an effort to improve rank. We use Google standards in all of our SEO services.

SEARCH ENGINE MARKETING

We put your brand in front of people who are looking for what you sell. Perhaps you haven’t tried doing this yet, but the truth is, the only way to sell is to show your offer to people actively searching for it on Google/Bing/Yelp.

We place advertisements on the organic results page of search engines. These advertisements are sold on a pay-per-click model, so you don’t pay for impressions, but rather an actual action.

EMAIL MARKETING

Once you have built a subscriber email list of potential customers who may be interested in your products or services, email marketing is a very effective way to get the message out. You can keep them up to date with company news, upcoming events, and special offerings. You can send out newsletters and customized product or service offerings specific to the customer’s needs. Learn how to build your email list.

SOCIAL MEDIA

Social media platforms such as Twitter, Facebook, LinkedIn, and Pinterest (just to name a few) are all opportunities for marketing online. Social media is a conversation – it requires active participation rather than just posting ads for your products or services. Here at Sauco Media we use social media to promote organically your products and also through ads.

FACEBOOK ADVERTISEMENT

While there are still banner ads on the internet, there are also other myriad options available such as social media; we use Facebook and their advertising platforms to improve sales and gain leads to our clients.

LEAD GENERATION

We use website design and funnel tools to capture leads to your business; once they are in, we promote your products and services and provide value to your leads so they become clients first and then loyal customers of your brand.
Ready to start promoting your business digitally?

Sauco Media

Either if you are looking to improve your digital marketing presence or don't have one at all, we are here to help.

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